Blog
The digitalisation of customer loyalty.
The digitalisation megatrend does not stop at the customer experience. It is important to keep pace with the wishes of modern consumers through a spirit of innovation.
You can find out the best way to do this and what role your own customer loyalty app can play here in our blog posts.
Digitalisation
Digital customer loyalty: Welcome to the age of the internet
Digitalisation is advancing and with it the relevance of digital customer loyalty is increasing rapidly. In the digital information age, customers have long been using a wide variety of devices on many new channels, whether in the B2B or B2C sector. The internet is the central element here.
Trust also plays an important role in digital customer relationships. It is not only important to know the customer inside out, but also to listen to what they have to say.
